All case studies
Psychotherapy & Counselling
Ottawa, ON

Counselling with Karine

New counselling practice needed a trustworthy system for creating and converting qualified client demand in Ottawa.

Starting from scratchIncreased local traffic & visibility within 2 weeks

What Karine had to say after only 2 weeks using our system

What Karine had to say after only 2 weeks using our system

"I am seeing a big increase in hits on my salusindomino page. Whatever you are doing is clearly working"

The website we built for Counselling with Karine: https://www.salusindomino.com/

The challenge

Counselling with Karine was a new Ottawa practice with no established client-acquisition infrastructure. Prospective clients had limited information for understanding the practice, evaluating fit, or taking the next step.

In a trust-driven and privacy-sensitive industry, the practice needed educational content, clear service pathways, local discoverability, and a responsible inquiry process without overpromising clinical outcomes.

Growth System implementation

Built a HIPAA-conscious, SEO-optimized website with dedicated service pages for each counselling specialty and Ottawa-area location pages

Created and fully optimized the Google Business Profile with correct categories, service descriptions, and regular posting cadence

Deployed the review generation engine adapted for therapy practices - encouraging reviews that focus on experience rather than clinical outcomes

Implemented local schema markup and internal linking to establish topical authority in the Ottawa counselling space

Built content addressing common concerns (anxiety, relationship issues, grief) to capture long-tail search traffic

The results

Before

Starting from scratch

After

Increased local traffic & visibility within 2 weeks

Find the constraint limiting your next stage of growth.

Free Growth Audit. Custom roadmap. Clear implementation priorities.