The People Behind the Results
Meet the Team
A focused team of growth operators, implementation specialists, acquisition experts, and sales strategists working toward one goal: building a stronger, more measurable growth system for every client.
Leadership
Meet the Executives

CEO & Founder
Shayne
Shayne founded TradeMarked Consulting on a simple belief: service businesses deserve one accountable growth system, not disconnected vendors and vanity metrics. Over more than five years, he built the Service Business Growth System, a three-pillar implementation framework that has helped more than 250 service businesses across North America scale with stronger demand, conversion, retention, and measurement. He leads strategy, vision, and talent acquisition.

Chief Sales Officer
Aiden Richardson
Aiden Richardson leads revenue and sales execution at TradeMarked Consulting. With over $20M in generated revenue, 1,000+ deals closed, and multiple high-performing sales teams built, he is responsible for driving client acquisition and scaling the company's sales systems. His approach blends multiple proven sales strategies into a single, cohesive system designed to consistently drive results. He joined TradeMarked for its strong presence in the contractor space - an industry he actively studies and targets for acquisition.

Chief Operations Officer
Imran Jimoh
Imran Jimoh runs the operational engine behind TradeMarked's Growth System. Before joining TradeMarked Consulting, he spent six years scaling operations at B2B service companies, from booking more sales calls to driving more revenue for the businesses he worked with. At TradeMarked, Imran owns the systems, automations, and day-to-day workflows that turn strategy into results for our clients. He's constantly refining and optimizing how the team delivers - staying ahead of the AI curve and finding new ways to help every client get better results, faster.
The Growth Team
Meet The Rest of The TradeMarked Team
The specialists who execute the Service Business Growth System daily, installing growth infrastructure, managing acquisition, improving handoffs, and measuring business outcomes.

Tony Cavallin
Growth Specialist

Rachel Belillti
Head of Business Development

Jules Skouros
Head of Client Success

Mark Potane
Head of Client Fulfilment

Collins Wamae
Certified Google Ads Specialist

Joy Kajuju
Certified Google Ads Specialist

David Ly
Business Development Representative