Stivey's Plumbing
Single-van operation struggling to grow beyond word-of-mouth referrals.
Stivey's Plumbing ranking #1 for emergency plumber in Fort Wayne
The challenge
Stivey's Plumbing was a one-van operation relying on word-of-mouth and occasional paid ads. The business had no connected acquisition, conversion, or retention system capable of producing the demand required to add capacity.
Its outdated website, incomplete local presence, limited reputation assets, and inactive past-customer base were all separate constraints. The objective was to install a complete growth foundation that could support additional vans and technicians.
Growth System implementation
Rebuilt their website with dedicated pages for each plumbing service and Indiana city they serve
Fully optimized their GBP with correct categories, services, and daily geotagged posts
Launched the review generation engine to build consistent 5-star review flow
Implemented schema markup and internal linking across all service/location pages
Activated the Customer Retention Engine to reactivate their past customer base
The results
Before
1 work van
After
4+ vans added in less than 6 months
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